AI Script Generation

From Generic AI Output to Production-Ready Scripts in Your Brand Voice

The Problem

Generic AI scripts sound robotic and require extensive editing to match your brand voice, add specific data, and maintain consistent quality.

The Old Workflow

• 1. Prompt ChatGPT or Claude with generic instructions
• 2. Receive a 1,500-word script with obvious AI patterns
• 3. Spend 30 minutes removing generic phrases (“in today’s digital landscape”)
• 4. Add specific statistics, examples, and CTAs manually
• 5. Rewrite intro/conclusion to match your voice
• 6. Add formatting for voiceover (breaks, emphasis)
• 7. Final proofread and adjustments

Pain Points I Experienced

• Time sink: 60-90 minutes of editing to make scripts usable
• Inconsistent voice: Each AI generation sounded different
• Missing specifics: No data, examples, or niche relevance
• Generic CTAs: Had to insert calls-to-action manually
• Formatting issues: Scripts weren’t ready for voiceover tools

The Solution

Custom-trained AI prompts that understand your niche, brand voice, content structure, and formatting requirements. The AI generates scripts that are 90% publish-ready from the first draft.

The New Workflow

• 1. Input keyword/topic into custom AI prompt
• 2. AI generates complete script with your voice, structure, and formatting
• 3. Review for accuracy and niche-specific adjustments (10-15 min)
• 4. Add final touches (personal anecdotes if desired)
• 5. Export to voiceover tool

Key Technical Discovery

The difference isn’t the AI model — it’s the prompt engineering. By training the AI on your existing scripts, brand guidelines, and content structure, you create a persistent “voice profile” that generates consistently good output.

How It Works

Step 1: Build Your Voice Profile

Compile 3-5 of your best existing scripts. Identify common patterns: sentence structure, vocabulary level, how you explain concepts, your typical CTAs, and formatting preferences.

Step 2: Create Custom AI Instructions

• Define your niche and target audience
• Specify script length (word count)
• Include your standard CTAs and placement
• Add formatting rules (breaks, emphasis, scene markers)
• Provide examples of your writing style

Step 3: Configure AI Project

• Use Claude Projects (requires Claude Pro)
• Add custom instructions as “Project Knowledge”
• Include brand guidelines, tone specifications
• Add example scripts for reference
• Test with 3-5 topics before full adoption

Who This Is For

Implementation Checklist

To replicate this workflow:

• Subscribe to Claude Pro ($20/month) for the Projects feature
• Compile 3-5 of your best existing scripts
• Document your brand voice patterns and preferences
• Create a Claude Project with custom instructions
• Test with 5 topics and refine prompts based on output
• Build a “voice profile” document for consistent results